In the current issue of Marketing Intelligence Review, Larry describes five common mistakes marketers and product developers are making in the nascent Internet of Things and how to solve them.
Given the multi-billion dollar potential for this new technology, overcoming these errors will be crucial for attracting wary consumers, who are already reacting poorly to security breaches, gimmicky products, and unbranded solutions.
The article can be read or downloaded from MIR.
Larry will present on “The Impact of the Consolidating Media Landscape” at the National Association of Broadcasters Streaming Summit, Oct. 17th in New York.
Information and registration can be found here.
Larry will be moderating a panel discussion on Internet interconnection and the appropriate role for the Federal Communications Commission in regulating agreements between private networks.
The event, sponsored by the Progressive Policy Institute, is titled “Should the FCC Serve as the Internet’s Traffic Cop?” and takes place at the Mayflower Hotel in Washington D.C. on May 27th, 2014 from noon until 2 PM.
Ruth Milkman, Chief of Staff for FCC Chairman Tom Wheeler, will give opening remarks.
Registration is free.
Larry was the guest last week for “This Week in Law,” speaking with hosts Denise Howell and Evan Brown about the week’s developments in technology policy and law. As always, a wide-ranging conversation.
Larry will be speaking twice on Sept. 17th, 2013 at the Privacy, Identity and Innovation conference in Seattle, WA. He is moderating a discussion on privacy implications of Google Glass, and participating in a discussion of “creepiness” in new technologies. Admission fee and registration is required, but conference videos will later be available from the PII website.